Creators set #71For71Challenge: 71 million views by 15 August 2018 for India’s 71 years of freedom
August 13, 2018
#IWOULDSTANDFORTHIS is a powerful testimony to the power of the common Indian. Shayan Italia’s rendition has succeeded without advertisements, political support, celebrity endorsements, or campaigns in the social or traditional media.
Hyderabad born and Mumbai resident, Shayan Italia is a pianist, songwriter, and entrepreneur. His latest creation is in remembrance of his mother for the gift of music she left him before she succumbed to cancer when he was a child.
“India is going through trying, divisive times as never before. The singular aim is to bring all of India together in the next two weeks to celebrate our great country's most celebrated treasure--the Jana Gana Mana,” says Shayan Italia.
Shayan Italia wants more. “This strong foundation is a once-in-a-lifetime opportunity for showcasing India’s unity. We have now set up the #71for71challenge to garner 71 million views in time for independent India turning 71 years old on August 15. I have done my bit by getting the world’s best to contribute their talent, time and resources for India; now it’s for all of India to stand as one to beat the #71for71challenge.“
“India deserves the very best. This is the first time that any video from India has been shot entirely in 8K Ultra HD in VFX,” said Farhad Vijay Arora.
VIDEO – Shayan Italia | Indian National Anthem | Steinway D Grand Piano | 8K Ultra HD
KeywordsBlazing past 50 million YouTube views
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